Creative content leader and brand voice expert with 15+ years of experience spanning fashion, hospitality, lifestyle and tech.
Proven track record of leading cross-functional campaigns—from high-impact brand launches like GUCCI x Oura to digital strategy for J.Crew’s $105M email program and award-winning hotel portfolios.
Skilled in project management, creative direction, and full-funnel copy and content execution that moves the needle.
Freelance editorial clients include:
InStyle, Teen Vogue, Bumble, NBC News,
The TODAY Show, The Spruce and Style Girlfriend.
Subscribe to my Substack newsletter here!
OURA RING campaign work
In May 2022, I worked on the global GUCCI X OURA campaign as part of Oura Ring’s in-house creative team.