Brand voice copywriter with 15+ years of EXPERIENCE CREATING FULL-FUNNEL COPY AND CONTENT.

I've led copy for J.Crew, Oura Ring, Robinhood, and MCR Hotels — from the Gucci x Oura global launch to the email program that drove $105M for J.Crew. Available for freelance and contract work: brand campaigns, email, UX, and editorial.

OURA RING campaign work

In 2022, I led copy for the global Gucci x Oura launch — across landing pages, email, social, and in-app. The campaign drove a 43% spike in site traffic, a 69% email open rate, and a 192% lift in social engagement.