Brand voice EXPERT with 15+ years of EXPERIENCE
CREATING FULL-FUNNEL COPY AND CONTENT
I've led copy for J.Crew, Oura Ring, Robinhood, and MCR Hotels, from the Gucci x Oura global launch to the email programme that drove $105M for J.Crew. Now UK-based, with full right to work. Open to senior copywriter and brand voice roles, plus freelance and contract projects: brand campaigns, CRM and email, UX, and editorial.
In 2022, I led copy for the global Gucci x Oura launch — across landing pages, email, social, and in-app. The campaign drove a 43% spike in site traffic, a 69% email open rate, and a 192% lift in social engagement.